July 23, 2020

Why I Avoided Growing My Business....

I have a confession to make. When I first started working with my current mentors, I did hardly anything for the first 6 months.

Yep. Pretty much nothing.

Which also meant I didn’t make any money and didn’t go forward with my business at all.

I actually did everything that I could think of to avoid learning something completely new. I got caught up in my other business. I actually focused on building it and making more money there.

But what that equated to was me spending more time doing something that I was so sick of doing and had been trying to move away from.

All just to avoid learning something new that was going to be hard.

I had all these thoughts about…

“What if I can’t do this?”

“What if I fail?”

“What will people say if I can’t pull this off?”

I spent months avoiding going around and around in circles about actually starting anything.

I watched the videos with the content that my mentors were teaching. I would selectively pick what I would do.

I actively avoided doing the hardest thing, which was making sales calls.

It got to the point where I was basically so sick of my own shit and I was going to an event with them, where I knew I couldn’t show up without making a single dollar after 6 months of signing up - that I FINALLY did something. I decided that instead of just watching everyone else I was actually going to DO something.

Guess what happened? I made money.

I made $5000 to be exact. From one person.

A random person that had never met me, that I called one day paid me $5000 over the phone with a credit card. This was back in 2013.

I thought I had totally fluked it. Then I went on to make over $200K in sales in the next 30 days.

That’s when I finally realised I was on to something.

That’s also when I started kicking myself for not doing shit 6 months earlier! Imagine where I could have been had I had another 6 months of momentum up my sleeve.

Despite wasting that time I still was able to build the business into a $2.5Million dollar a year business - selling my knowledge and expertise.

I learned from this experience though and I share this story with many clients for two reasons.

So that they can not make the same mistake that I did and waste 6 months
So that when they do waste even a few months avoiding doing the new thing, that it’s pretty standard and that even I did it too, I’m human as are they.

I’m not proud of what I did - especially considering how much of a high achiever I am. I’m always the person that gets the thing they said they would. That is constantly striving for more and more and more.

Reflecting back on it though I can see exactly what that younger version of me was going through.

What if I wasn’t as successful as I thought I was and what if I didn’t really know what I was talking about - that would be completely shameful.

Instead of taking a chance and backing myself, I swung in the direction of being paralysed by fear. Which created complete inaction.

I hadn’t learned yet that failure is a situation that all successful people also experience because there is always a lesson within it which means it can be reframed from a failure to a valuable experience to learn from! I have since had many of these!

If I hadn’t gotten out of my own way, I don’t know where I would be today. Definitely not writing this post!

You get to make the choice for yourself.

You can stay stuck in a state of fear paralysis and keep getting what you’ve always got. Have nothing change in your life.


You can learn the scary, new, hard skill and change your business which in turn means that you change your life.
That decision is in your hands,

If you’d like to know more about how you could also sell your knowledge and expertise just like I did and build an extremely profitable business just like I did - send me a message, I’d love to chat.

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