6 Years ago I took this photo to send to my mentor to show him I did over $140,000 in sales in a week working 4 days. I was celebrating like crazy!
5 years later I was celebrating because I did over $1million in sales in 4 days! The growth in that time frame for me personally had been huge, not just the dollar growth. The dollar growth was a reflection of the inner work I was doing on my mindset and my skills.
The key numbers in this photo to decipher from my scribble were:
July $126,000 in sales with $37,000 in CASH.
August $154,000 in sales with $41,000 in CASH.
Just how far I have come in the last 6 years blows my mind, but also what I was able to do at that time in my life also amazes me looking back.
At that point in my life, I had a baby that was born 5 weeks preemie in May 2014 just a few weeks after we moved towns to be closer to family and I dumped every cent we had into buying a house.
Literally 6 figures of cash - gone - to be able to buy the house I wanted to live in and be able to finance the rest. We were stretched to the absolute max with the borrow capacity we had.
I had $1000 in my bank account and over $2 million dollars of property debt that I needed to service each month with none on the rental income covering any of the mortgages.
I had another business running too and all up each month between the business and personal expenses had something like $50,000 a month I had to come up with between them all - which was a HUGE stretch with the new personal situation.
My then Husband was not working as he was staying home to look after our baby. I was the one fully responsible for everything financially.
I always hold the belief that financially I am supported and I always have the ability to make money as I don’t have an issue with sales. I just need to get in and do the work.
So what I did was I had a month off with my newborn daughter then I went back to work in July and got my hustle on.
It was fucking hard work.
I wasn’t sleeping during the night because I was getting up to do feeds. I was trying to pump while I was working and trying to have breaks during the day but nothing was working well. I was barely functioning.
Yet I kept showing up even though my personal life was a mess.
These are the results from the photo I got in just 2 months. Those sales I made then kept the cash coming in for the next few months on payment plans, I just kept going and making shit happen despite everything that was going on in my personal life at the time.
Newborn baby, postnatal depression, marriage falling apart, leaving my husband, single mum, 3 businesses (I bought another one during this year!) … the list is endless of what happened in that particular year. Despite all of it I just kept going.
That year I took the business to $500,000 with 70% profit margins.
I nearly collapsed in the process of doing that and the following year came up with a much better plan of how to work and how to structure my business.
Luckily I had that new plan because I was now on my own with a 1 year old, 3 businesses and needed to figure out a much better way to live and work.
When people come to me in shitty situations and have a gazillion things going on at once - I truly get it. We may not have the exact same circumstances but I understand the feeling of overwhelm and trying to figure out a better way to work so that you can have family time, personal time and still have your business functioning.
I’ve managed to do that for myself through a lot of trial and error.
Is it easy now?
No fucking way.
Every level has its own challenges to deal with.
What I once thought was a huge issue is now generally a non issue and I’ve gotten better at dealing with things over the years too.
What having a mature business and 12 years of business experience has created for me is the ability to have a certain level of flexibility in my life and financial backing to look at things from a different perspective.
To create a different way of living and working where I don’t have to be in constant hustle states all of the time. Can I do it if I have to, sure! But I don’t HAVE to be like that.
I can take time out if I need it or want it without worrying financially.
I can go on holidays if I want to, without too much thought. Obviously restrictions currently are my only issue pending where I want to go!
I have an unlimited stream of income that I can turn up or down as I want it.
I can provide a certain level of lifestyle that I use to dream was possible but it’s now my reality.
So in a way it’s easier but it’s not easy.
This is all on the other side of a huge amount of hard work, time and money that I have invested, and continue to invest, into myself, my business and my education.
The answers didn’t magically come to me one day. I sought out mentors that had been there before me, to help me. I invested in myself with them.
I learned new skills.
I implemented those skills.
I asked for feedback.
I corrected my technique.
Rinse and Repeat.
The only way anything ever changes is by you making the decision TO CHANGE
The definition of insanity is doing the same thing over and over again and expecting a different result.
What is it that YOU are doing over and over again expecting it to change your situation?
I know what I was doing that year to make $500,000 was NOT what was going to take me the following year to $1,000,000 cash turnover.
I changed what I was doing.
I’ve done that time and time again because the same set of skills that got you to $500K isn’t going to take you beyond $500K. What I did to take me to a million isn’t what I did to take me to $2.5Million.
You have to make changes to your strategy along the way.
If you are stuck right now in your business and you can’t seem to figure out how to go to the next level, whatever that looks like to you, more turnover, more profitability, less hours worked - you have to do something different to what you are doing right now.
If you aren’t sure what that is - feel free to reach out to me and I’d be happy to give you some pointers!
Shoot me an email or a message with the subject: “Please help me with my business” and we can get the ball rolling from there!